Will I lose my rankings if I move off Wix? What travels with you, and the 474 KB you leave behind

On 9 September I ran 236 real UK trade websites, pulled off my own cold-call lead sheets, through a check that records what each homepage is built on and how many bytes it sends to the phone in your customer's hand. The median Wix homepage in that sample transferred 474 KB. The median hand-coded one transferred 19 KB.

That is the part of this decision nobody mentions, because the question everyone asks first is the fearful one: if I move, do I lose everything Google has given me? It is a fair worry and the answer is more mechanical than it feels. Rankings are filed against a web address. Keep the address and you keep the filing.

What follows is what actually transfers, what was never yours to transfer, and the three questions that decide which of those two you are in.

Quick answer

No, provided your domain and your page addresses come with you. Google files a ranking against a web address rather than against the company hosting it, so a UK trade site that keeps the same domain and the same paths has nothing structural to lose. The exception is a free wixsite.com address, which belongs to Wix and cannot move. Expect a short re-crawl wobble, not a reset.

The 474 KB you are currently carrying

Across 193 readable UK trade homepages measured on 9 September 2026, the median Wix homepage transferred 474 KB and the median hand-coded one 19 KB. Fifty-one of the 53 hand-coded sites were lighter than the single lightest Wix site in the sample.

Median homepage transfer size by platform, trade websites

193 homepages that answered on 9 September 2026, taken from my own cold-call lead sheets across England and Wales. Bytes transferred for the homepage document and everything it pulled in. The Squarespace, GoDaddy and Weebly rows rest on fewer than eight sites each, so read those as indicative rather than settled.

Wix (24 sites)474 KB
Squarespace (4)248 KB
GoDaddy builder (7)142 KB
WordPress (83)141 KB
Duda (13)98 KB
Weebly (3)69 KB
Hand-coded or custom (53)19 KB

Eleven of the 24 Wix sites sent more than half a megabyte. The heaviest sent 944 KB, for a one-page site advertising a fencing contractor. Only 30 of all 193 sites measured were heavier than the lightest Wix site, which tells you the floor matters as much as the median: Wix does not have a light setting.

Why weight belongs in a ranking conversation at all

Google does not rank pages on their file size, and anybody who tells you it does is selling something. What weight does is drive Largest Contentful Paint, the measure of how long the main thing on the page takes to appear, and that is one of the Core Web Vitals Google documents under page experience. On a good broadband connection none of this shows. On a British customer standing in a lane in Herefordshire with one bar of 4G, 474 KB and 19 KB are a different experience entirely, and it is the second one that gets the phone call.

Rankings sit on the address, not on the platform

Google files what it knows against a URL. Move the same page, on the same domain, to a different server, and as far as Search is concerned nothing has happened except that the page got better.

This is the whole of it, and it is why the fear is usually misplaced. Your domain is registered with a registrar, not with Wix. Your page at /bathroom-fitting/ is an address, not a file that lives inside a particular company. When a new site answers on that same address with the same subject matter, Google re-crawls it and carries on. Its own published guidance is about asking it to re-crawl the changed URLs, through Search Console for a handful of pages and through a sitemap for the whole site, which is the housekeeping rather than the risk.

The wobble, and what it is not

Re-crawling is not instant, so positions move about for a few weeks while Google works through the new pages. That is a timing effect. It is not the same as losing the rankings, and the distinction matters, because the panic decision, switching everything back after nine days, is what actually costs people their positions.

The three questions that decide whether you lose anything

Everything turns on three yes or no answers: is the domain yours, are the addresses staying the same, and is the content coming with you. Two yeses and a no is a straightforward move. A no on the first is a fresh start in disguise.

Question one Is the domain registered in your name? Look up the registration record for your .co.uk and read the registrant name. If it is your name or your company, the address Google and your customers know is yours and it travels. If it is a wixsite.com address, or a domain held in somebody else's registrar account, stop here and fix that first.
Question two Will the new site use the same page addresses? Write down every address on the current site before anything is switched off. Where the new site keeps a path, there is nothing to do. Where it changes, that old address needs a permanent redirect to its closest replacement, so the link equity and anybody's bookmark follow it across.
Question three Is the content coming with you? A page that ranks for "bathroom fitter in Ludlow" ranks because of what is written on it. Rebuild it with two lines and a photograph and the ranking goes, and it will have been the rewrite that did it rather than the move. Carry the text over first, improve it second.
Verdict Yes, yes, yes means you keep your rankings Same domain, same addresses, same substance, on a faster site. The only genuine loss case in trade work is a business whose whole presence sits on an address it does not own.

The two sites in my sample that really would start again

Of the 236 UK trade websites checked, two were still published on a free wixsite.com subdomain, and one on a wordpress.com one. Those three own no address at all.

This is a small number and it is the only group in the whole audit with something real to lose. Everything Google knows about a business at something.wixsite.com is filed under an address that belongs to Wix. There is no redirect to set up, because you cannot configure a redirect on a domain you do not control. If that is your situation, buy the .co.uk first, put it in your own name, and treat the rankings you have as a bonus rather than an asset. A domain costs less than a tank of diesel and it is the only part of this that compounds.

What Wix publishes about taking a site away

Wix's own help centre is explicit that the build cannot leave: "since Wix is a SaaS solution, your site must run on Wix's servers." There is no export, so a move off Wix is always a rebuild.

The same page describes the site as a standard HTML5 site made with Wix's technology, then adds the condition that matters: "in order for your site to work properly, it needs to be hosted and operated on Wix's servers." So the honest framing of this decision is not "move my site", it is "rebuild my site and keep my address". Your domain moves, your photographs and your words are yours to copy out, and the pages are built again. What that means in practice, on which platforms, and what you can get back from an old designer, is set out in how to get your website files from your designer.

Two things to get out before the plan lapses

Your original photographs at full resolution, which are usually the only irreplaceable item, and the list of every page address. Both become much harder to recover once the subscription stops, and the second one is the thing this whole article depends on.

The order to do it in

Nothing here is difficult. It goes wrong when the old site is switched off before the new one answers on the same address.

One Confirm the domain is in your name Registrant name, registrar, and the login. Do this first, because it is the only step that can turn out to be impossible.
Two Write down every page address and every piece of content Addresses, headings, body text, and the full-resolution photographs. This is the migration, in the sense that everything else is just typing.
Three Build the replacement and check it against that list Same addresses where you can, better content where you should. Nothing goes live yet.
Four Check your exit terms before you give any notice Minimum term, notice period, and whether leaving early carries a charge. The exit clauses six providers actually publish are compared in how to cancel a website contract in the UK.
Five Point the domain at the new site, then set the redirects Permanent redirects for any address that changed. Do this on the same day the switch happens, not the week after.
Six Submit the sitemap and ask Google to re-crawl Then leave it alone for a month. The full handover order, including who needs which login, is in how to move your website to a new designer.

What the replacement costs

Because a move off Wix is a rebuild, the number that matters is the cost of a new site rather than a migration fee. With Sitework there is no build fee at all: £50 every four weeks, and a free mockup of your actual business before you pay anything or cancel anything.

That £50 covers the site, hosting, the domain, SSL, backups and unlimited small text and photo edits. Three months minimum, then rolling, and after twelve months the website and the domain are yours to keep with no exit fee. The wider range of what trade websites are quoted, and what each price band actually buys, is broken down on what a tradesman's website costs.

The sequencing is the useful part. I build the mockup while your Wix site is still up and still taking enquiries, so you see the replacement before you give notice on anything, and there is never a week with no website. Live in about a week once you say go.

Moving off Wix: FAQ

Will I lose my Google rankings if I move my website off Wix?

Not if the domain and the page addresses come with you. A ranking is attached to a web address, not to the company hosting it, so a UK trade site that keeps addresses like /bathrooms/ on the same domain has nothing structural to lose. Expect a short wobble while Google re-crawls the new pages. That is a timing effect and it is not the same as starting again.

What happens to my rankings if my site is on a wixsite.com address?

That is the one case where you genuinely start from nothing, because the address itself belongs to Wix. In a check of 236 UK trade websites on 9 September 2026, two were still published on a free wixsite.com subdomain. If that is you, buy the .co.uk domain first, because everything Google currently knows is filed under an address you can never take with you.

Can I export my Wix site and put it on another host?

No. Wix's own help centre states that "since Wix is a SaaS solution, your site must run on Wix's servers", and that although the site is a standard HTML5 site built with Wix's technology, "in order for your site to work properly, it needs to be hosted and operated on Wix's servers." The domain moves, the photographs and the words can be copied out, and the build itself is rebuilt rather than moved.

Do I need redirects when I move off Wix?

Only for addresses that change. If the new site reuses the same paths, there is nothing to redirect. Where a path changes, each old address needs a permanent redirect to its closest replacement so that the link equity and any bookmarks follow it. Write the list of old addresses down before the old site is switched off, because once the Wix plan lapses that list is much harder to reconstruct.

Is a hand-coded site actually faster than a Wix one?

On the UK trade sites I measured, substantially. Across 193 readable homepages pulled from my own cold-call lead sheets on 9 September 2026, the median Wix homepage transferred 474 KB and the median hand-coded one 19 KB, and 51 of the 53 hand-coded sites were lighter than the lightest Wix site in the sample. Google does not rank on page weight directly, but weight drives Largest Contentful Paint, which is one of the Core Web Vitals it documents under page experience.

Sources
  1. Sitework platform and page-weight audit, 9 September 2026. 236 UK trade business domains taken from my own cold-call lead sheets across England and Wales, each homepage requested once and recorded for platform fingerprint and bytes transferred. 193 answered with a readable page. Medians quoted here are from that set.
  2. Wix Help Center, "Exporting or Embedding Your Wix Site Elsewhere", for "Your Wix site is a standard HTML5 site, and is built with Wix's technology. In order for your site to work properly, it needs to be hosted and operated on Wix's servers" and "Since Wix is a SaaS solution, your site must run on Wix's servers." Read 9 September 2026. support.wix.com
  3. Google Search Central, "Ask Google to recrawl your URLs", for the two published routes after a change: the URL Inspection tool for individual pages and a sitemap for a larger set. developers.google.com
  4. Google Search Central, build and submit a sitemap, for "The <lastmod> value should reflect the date and time of the last significant update to the page". Read 4 September 2026. developers.google.com
  5. Google Search Central, page experience, for Core Web Vitals as the documented set of real-world experience metrics, of which Largest Contentful Paint is one. developers.google.com
  6. Google Search Console Help, managing users and permissions, for verified ownership and what an owner can do, which is what the new builder needs before any of the re-crawl steps can be run. support.google.com
Done-for-you · £50 every four weeks

Keep your address, lose the 474 KB Free mockup first

Send me your trade and your towns and I will build a free mockup of your actual business while your Wix site is still up and still taking enquiries, so you see the replacement before you give notice on anything. No deposit and no build fee: £50 every four weeks covers the site, hosting, the domain, SSL, backups and unlimited small text and photo edits, with three months minimum and then rolling. If you do not like the finished site your first payment comes back, and after twelve months the website and the domain are yours to keep with no exit fee. Live in about a week.