/* Offer-first comparison. Uses the existing Sitework brand tokens. */
.conversion-hero { min-height: auto; display: block; padding: clamp(3rem, 5vw, 4.5rem) 0 3.5rem; }
.conversion-grid { display: grid; grid-template-columns: minmax(0, 1.2fr) minmax(0, .88fr); align-items: center; gap: clamp(2rem, 5vw, 5rem); }
.conversion-copy h1 { max-width: 14ch; margin: 0 0 1.35rem; font-size: clamp(2.55rem, 4.65vw, 4.5rem); line-height: 1.05; letter-spacing: -.045em; }
.conversion-copy .lead { max-width: 37rem; margin-bottom: 1.65rem; font-size: clamp(1rem, 1.35vw, 1.15rem); }
.conversion-copy .reel-actions { display: flex; flex-wrap: wrap; align-items: center; gap: 1rem 1.4rem; margin-bottom: 1rem; }
.conversion-link { display: inline-block; color: var(--ink); font-size: .9rem; text-decoration: underline; text-underline-offset: 5px; text-decoration-color: var(--line-strong); }
.conversion-link:hover { text-decoration-color: var(--amber); }
.conversion-copy .hero-qualifier { max-width: 38rem; margin: 0; color: var(--muted); font-size: .8rem; }
.conversion-note { margin: 1.4rem 0 0; color: var(--muted); font-size: .82rem; }
.conversion-note span { margin: 0 .45rem; color: var(--amber); }
.conversion-proof { min-width: 0; }
.conversion-proof > .kicker { color: var(--muted); margin-bottom: .85rem; }
.conversion-proof .site-frame { transform: none; }
.conversion-proof .site-frame__shot { height: auto; width: 100%; aspect-ratio: 960 / 600; object-fit: cover; }
.conversion-proof .proof-link { margin-top: 1rem; }
.conversion-offer { padding: clamp(1.5rem, 3vw, 2.4rem); border: 1px solid var(--line-strong); border-top: 2px solid var(--amber); border-radius: 12px; background: rgba(12,13,15,.9); }
.conversion-offer h2 { margin-bottom: 1.2rem; font-size: clamp(1.7rem, 2.65vw, 2.5rem); line-height: 1.15; letter-spacing: -.03em; }
.conversion-offer p { font-size: .92rem; }
.conversion-offer ul { list-style: none; padding: 0; margin: 1.5rem 0; }
.conversion-offer li { padding: .7rem 0 .7rem 1.25rem; border-bottom: 1px solid var(--line); position: relative; font-size: .9rem; }
.conversion-offer li::before { content: '✓'; position: absolute; left: 0; color: var(--amber); }
.walkthrough-section { padding-block: clamp(2rem, 4vw, 3.5rem); }
.walkthrough-card { display: grid; grid-template-columns: minmax(0, .55fr) minmax(0, 1fr); gap: clamp(1.5rem, 4vw, 4rem); align-items: center; }
.walkthrough-card > img { width: 100%; height: auto; border: 1px solid var(--line); border-radius: 12px; }
.walkthrough-card h2 { font-size: clamp(1.6rem, 3vw, 2.6rem); max-width: 24ch; margin-bottom: .85rem; }
.walkthrough-card p { max-width: 40rem; margin-bottom: 1.3rem; }
.walkthrough-card .kicker { margin-bottom: .75rem; }
.walkthrough-card button { font: inherit; }
.walkthrough-dialog { width: min(1120px, calc(100% - 2rem)); max-width: none; max-height: calc(100svh - 2rem); padding: 1rem; color: var(--ink); background: #0b0c0e; border: 1px solid var(--line-strong); border-radius: 18px; overflow: auto; }
.walkthrough-dialog::backdrop { background: rgba(0,0,0,.85); }
.walkthrough-toolbar { display: flex; align-items: center; justify-content: space-between; gap: 1rem; margin-bottom: .75rem; }
.walkthrough-toolbar h2 { font-family: var(--font); font-size: 1rem; line-height: 1.4; margin: 0; letter-spacing: 0; }
.walkthrough-close { flex-shrink: 0; min-height: 44px; padding: .6rem 1rem; background: transparent; border: 1px solid var(--line-strong); border-radius: 30px; color: var(--ink); font: inherit; cursor: pointer; }
.walkthrough-dialog .reel-frame, .walkthrough-dialog .process-stage { width: 100%; margin: 0; border: 0; border-radius: 0; background: none; box-shadow: none; aspect-ratio: 16/9; }
.walkthrough-dialog .wrap { width: 100%; padding: 0; }
.walkthrough-dialog .reel-timeline { --steps: 6; }
body[data-page="seo"] .walkthrough-dialog .reel-timeline { --steps: 8; }
.walkthrough-dialog .reel-canvas, .walkthrough-dialog .process-canvas { mask-image: none; -webkit-mask-image: none; }
.walkthrough-dialog .reel-toggle, .walkthrough-dialog .process-toggle { right: .5rem; top: .5rem; bottom: auto; }
.walkthrough-status { margin: 1rem 0; font-size: .9rem; }
html:has(.walkthrough-dialog[open]) { overflow: hidden; }
@media (max-width: 900px) {
  .conversion-grid { grid-template-columns: 1fr; gap: 2.5rem; }
  .conversion-copy h1 { max-width: 17ch; font-size: clamp(2.5rem, 7vw, 3.8rem); }
  .conversion-proof { max-width: 38rem; }
  .conversion-offer { max-width: 40rem; }
}
@media (max-width: 600px) {
  .conversion-hero { padding-block: 2.75rem 2.5rem; }
  .conversion-copy h1 { font-size: clamp(2.25rem, 9vw, 3.3rem); }
  .conversion-copy .reel-actions { display: flex; flex-wrap: wrap; align-items: stretch; flex-direction: column; gap: 1rem; }
  .conversion-copy .reel-actions .button { width: 100%; }
  .conversion-copy .reel-actions .conversion-link { align-self: flex-start; }
  .conversion-note { line-height: 1.7; }
  .walkthrough-card { grid-template-columns: 1fr; }
  .walkthrough-card > img { max-width: 28rem; }
  .walkthrough-dialog { padding: .75rem; }
}
@media (prefers-reduced-motion: reduce) {
  .walkthrough-dialog *, .conversion-hero * { transition: none !important; }
}
.proof-more { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 1rem 2rem; padding-top: 1.5rem; border-top: 1px solid var(--line); }
.proof-more p { margin: 0; color: var(--muted); font-size: .95rem; }
#live-work > .proof-more { margin-top: 2rem; }
@media (max-width: 600px) { .proof-more { align-items: flex-start; flex-direction: column; } }